Paid marketing for dentists
Generate more leads for your dental practice
Our team of Google-certified professionals has helped hundreds of dentists grow their practices with effective, targeted campaigns. We know how to reach new patients in your area who are looking for the dental services you offer. And we’ll work tirelessly to keep your campaign running smoothly and generating results. With a steady stream of leads coming through your website each month, you can focus on delivering premium quality patient care.
Google Ads
Google Ads (formerly Google Adwords) should be an essential part of your marketing strategy. But managing a successful campaign takes time and effort, and it can be difficult to keep up with the ever-changing landscape of online advertising. That’s where we come in.
Paid Social Media
Social media advertising is one of the most effective ways to reach new patients. And with our team of social media experts, we can help you tap into this powerful marketing channel. We’ll create targeted campaigns on Facebook, Instagram, and Twitter that drive results.
Google Partner
As a Google Partner, we have the experience and knowledge to help your dental practice succeed with paid advertising on Google. We can create and manage an effective campaign that helps you grow your business and reach new patients.
Keyword Targeting
One of the most important aspects of a successful paid marketing campaign is keyword targeting. Our experience of running campaigns for dentists across the UK means that we have a comprehensive library of the most effective keywords to target (and also keywords to avoid).
Ads Optimisation
Once we’ve helped you set up your campaigns effectively, we’ll work to optimise your ads over time for continued positive results. This can involve optimisations within the ads account and website / landing page and offer optimisation.
Non-Compete
When you work with us, we’ll include a non-compete clause in our contract. This means that we won’t work with any of your competitors in your area, so you can be confident that you’re getting the best possible service.
Quality over quantity, always
Switch on a stream of high-quality leads
We focus on quality over quantity, so you can be sure that the leads you get are interested in your dental services. We'll help you to generate more leads without breaking the bank. We'll advise you on the best lead generation tactics for your needs, so you can focus marketing spend on the tasks that will be the most valuable.
Our approach
The first step is to understand your current marketing efforts and where there are opportunities for improvement. We'll carry out a complete audit of your marketing materials, website, and social media presence. And we'll put together a detailed report with our findings and recommendations.
What you’ll do
You'll have a chance to review the strategy before anything goes live. And we'll make sure that you're happy with the direction we're taking. If you have any questions or need clarification, we're always happy to help.
We'll help you to identify the best marketing platforms for your dental practice. We'll consider your budget, target audience, and objectives to find the ideal platforms to help you to achieve your goals.
What you’ll do
The more information you can give us about your dental practice and your objectives, the better. We can use this vital information to help shape your campaigns. Insight from within the dental practice will always help to produce better campaings.
We'll take a look at your competitors to see what they're doing well and where there are opportunities for you to stand out. We'll also look at gaps in the local market where you could quickly and easily establish your practice as the local leader.
What you’ll do
You don't need to spend hours trawling through competitor websites. We'll do all of the hard work for you and present our findings in our strategy planning document. Your online competitors might not be who you are expecting to see, so you might gain some insights into your practice during this step.
We'll carry out extensive keyword research to identify the terms that potential patients are using to find dental practices in your area. We'll also consider the intent of the terms to ensure that we are only targeting people who are actually looking for dental services.
What you’ll do
You'll need to provide us with some information about your dental practice and what services you would like to focus on. We can then use this information to start our keyword research.
We'll create high-performing ad copy and landing pages that are optimised for conversion. We'll also carry out A/B testing to ensure that we're using the right message to reach the right people. We regularly review and optimise your ads to ensure your budget is used appropriately.
What you’ll do
Regular reporting means that you'll always be in the know about how your ads are performing. We'll work with you to ensure that the goals of the campaign are being met and make changes where necessary.
Audit & Strategy
The first step is to understand your current marketing efforts and where there are opportunities for improvement. We'll carry out a complete audit of your marketing materials, website, and social media presence. And we'll put together a detailed report with our findings and recommendations.
What you’ll do
You'll have a chance to review the strategy before anything goes live. And we'll make sure that you're happy with the direction we're taking. If you have any questions or need clarification, we're always happy to help.
Choose Your Platforms
We'll help you to identify the best marketing platforms for your dental practice. We'll consider your budget, target audience, and objectives to find the ideal platforms to help you to achieve your goals.
What you’ll do
The more information you can give us about your dental practice and your objectives, the better. We can use this vital information to help shape your campaigns. Insight from within the dental practice will always help to produce better campaings.
Competitor Research
We'll take a look at your competitors to see what they're doing well and where there are opportunities for you to stand out. We'll also look at gaps in the local market where you could quickly and easily establish your practice as the local leader.
What you’ll do
You don't need to spend hours trawling through competitor websites. We'll do all of the hard work for you and present our findings in our strategy planning document. Your online competitors might not be who you are expecting to see, so you might gain some insights into your practice during this step.
Keyword Research
We'll carry out extensive keyword research to identify the terms that potential patients are using to find dental practices in your area. We'll also consider the intent of the terms to ensure that we are only targeting people who are actually looking for dental services.
What you’ll do
You'll need to provide us with some information about your dental practice and what services you would like to focus on. We can then use this information to start our keyword research.
Ad Optimisation
We'll create high-performing ad copy and landing pages that are optimised for conversion. We'll also carry out A/B testing to ensure that we're using the right message to reach the right people. We regularly review and optimise your ads to ensure your budget is used appropriately.
What you’ll do
Regular reporting means that you'll always be in the know about how your ads are performing. We'll work with you to ensure that the goals of the campaign are being met and make changes where necessary.
Paid Social Media
Be seen where your ideal target audience spends their time
Paid social media marketing campaigns offer a cost-effective way to reach the right people at the right time with the right message. We'll create engaging adverts that are designed to get results. And through continual optimisations, we'll ensure every penny of your advertising budget is put to good use.
Any questions?
As soon as we set your campaigns live, you can start to see the results. However, it can take a few weeks to fine-tune the campaign and get everything running smoothly. Once the campaign is up and running, you should see a steady stream of new leads coming in.
The amount you should spend on PPC will depend on a number of factors, including your budget, your objectives, and the competitiveness of your market. We can work with you to find the right balance for your dental practice.
Paid social media marketing can be a very effective way to reach new patients. It allows you to target a specific audience with laser precision and get your message in front of them when they're most likely to be interested. Paid social media campaigns also give you the ability to track results and ROI, so you can see exactly how your campaigns are performing.
Organic social media marketing is the process of building a following and creating engagement on social media platforms without paying for advertising. Paid social media marketing is when you pay to put your posts in front of a specific audience. This can be a highly effective way to generate leads for your dental practice.